Tag Archives: color psychology

How Color Effects Mood

Did you ever walk into a room and feel instantly calm? Often times it’s more than Yanni on repeat that generates that sense of calm. Much of that feeling is attributed to the paint color they chose, and more specifically the undertone of the paint color they chose.

When discussing paint color, we usually think of how the shade will look in a particular room. Did you know that color can also affect the way we feel? The philosophy of color explains how color is directly tied to our emotions. Everyone understands what it means to be “red with anger”, “green with envy”, or what it is to “feel the blues”. When it comes to color for your home, you can control how your home ‘feels’ by the artful – and strategic – use of color.

color-wheel

Color is connected to the light spectrum, and therefore affects our bodies physically, even when our eyes are closed. For example, you could walk into a freshly painted white room and feel how cold it is, but enter a different white room and it might feel fresh and lively instead. Much of this is accomplished by the undertones and formulation of the color itself. That’s why full-spectrum paints are so compelling.

Full-spectrum paints, like every color in the C2 Paint palette, are formulated using multiple pigments that represent more of the color wheel than traditional paint formulas. Additionally, no C2 Paint color uses any black pigment in their color recipes, so you never have a color that looks lifeless or dull. The beauty of full-spectrum colors is that regardless of the current light condition, the paint color interacts with light in a compelling, luminous way.

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Beautiful full spectrum colorants

Combining full-spectrum paints and armed with a little knowledge about specific colors and how they make you feel, you can create an environment that really makes you feel good. Really good.

Here is a brief explanation of each color and how it affects you:

Yellow – It’s virtually impossible to be cranky in a yellow room. Using yellow, anything from palest creams to deepest golds, is like capturing the sun in a jar. Yellow is an energetic color, so use it where you want to bump up the joy.

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Lightening Bug, BD-71

Orange – If you’re looking to stimulate the appetite and add spice, orange is the perfect choice. It also symbolizes change when it’s bright and lively, and represents stability when muted and quiet. In design, energetic orange is a great color to excitement to a neutral space.

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Bittervine, BD-45

Red – Ready to romp? Yup, forget those 50 Shades and use red instead. Red raises your heart rate and time passes in a blur. Take it a little more orange and it’s the perfect color to increase your appetite.

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c2_tango_C2-566 Plum Tomato, BD-62

Purple – Interestingly, purple is a combination of hot to-trot-red and cooler-than-cool blue, so it brings both elements to the table. Purple can make your feel very meditative and intellectual or vivacious and royal.

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Tamarind, C2-505

Blue – One of  the most popular and reassuring color used in design, blue communicates stability and safety, as evidenced on this chic office wall.

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Espionage, C2-742; Whistler White (ceiling, walls, trim), C2-756

Green  If you want to create a soothing sense of calm, green is your hue. Soft colors, like green sea glass all the way to rich, deep emeralds and olives; green is a great choice.

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Posh, C2-934